Building a list of email addresses is not that difficult but it will take time. That said, it is time well spent when it comes to marketing.
Ask readers to sign up to your e-zine if you have one. It's a good idea to also give your viewers a free gift when they sign up. You could also ask your viewers to sign-up to get access to download a free ebook. Try to get an ebook which is related your target audience.
Give your readers a free membership inside your member's only web site. You will need to ask your viewers to sign-up to receive a user name and password. Another idea would be to have a competition or sweepstakes at your web site. Ask your viewers to give you their contact in formation to enter.
A unique idea would be to offer your readers free consulting via e-mail. They could fill out a web form to e-mail you with their questions.
Organize an interactive poll on your web site. Ask your readers to e-mail you their suggestions or votes.
A good tactic for capturing email addreses is to have an online survey. Have readers fill out a survey on your web site. If possible, give your viewers a free gift as an incentive to fill out the form.
Offer a free online service from your web site.Have readers fill out their contact information to sign-up to the free service. Ask readers to sign your guest book. Tell your viewers they will get a free gift in return. Offer a free affiliate program for your readers. They will have to sign-up in order to receive affiliate link, marketing materials and commissions.
Allow readers to submit a free classified advert on your web site. Require your viewers to give a valid e-mail address in order to post an advert. Give people who visit your web site a free course sent via autoresponder. Just ask your viewers to fill out their contact information to receive the free course. Offer your readers free software to download. Have your viewers sign-up to get a password to unlock the software.
So there you are, a dozen or so ways to start building your email list. Remember to always tell your customers that their email address will never be passed on to anyone else. Have fun.
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