Effort Versus results

When I started Internet marketing I spent hours and hours clicking through adverts on traffic exchanges to get readers to my sites and to an extent it worked, but more often than not, the people who were reading my adverts were in it for the exact same reason as me. They were there to promote their own sites and were not interested in reading other peoples ads let alone buy anything from them. I eventually realised I was putting too much effort into this and was not reaping the rewards at the other end. This reminds me of a joke:

An Englishman moved into the Highlands of Scotland and bought a farm. One day his chicken jumped over the fence into the neighbours farm and laid an egg. He went to the neighbours farm house and asked for the egg back. However, the farmer next door advised since the egg was in his farmland then he owned the egg. The argument went on between the Englishman and the Scotsman before the Scotsman came up with a solution. Here in the Highlands we have a method to resolve issues such as this.

Each of us takes a turn and kicks each other between the legs and times how long we each stay down for on a stop watch. The person who gets back to his feet the quickest wins. Since the Englishman was in Scotland and wanted to abide by the Highlander's customs he agreed to go along with the contest.

The Scotsman said I'll go first and walked backwards a 100 paces and then ran up towards the Englishman and with all his might kicked him between the legs. The Englishman flew up into the air then came down with a thud and rolled about in agony while the Scotsman timed him. After a while the Englishman staggered to his feet and and mumbled in a weak voice "how did I do?" the Scotsman answered. "6 minutes and 10 seconds, that's amazing, I could never beat that. You keep the egg."


The point is don't put more effort in to achieving a goal than what the goal is worth. Remember what your goal or target is and measure how much time and effort you will need to put in to achieve this. If you are selling keyboards at $30 each it would be bad practice to spend $29 in advertising and shipping unless your were selling thousands of keyboards a week. Like the Englishman in the joke, you may get the result you wanted but at what cost?

Make Money Without Website

We are taking a break today from Copywriting and Web Promotion as I know that not all of you will have a website yet would still like to make some money online. If so have a look at this. It is the real thing and 100% guaranteed.

The Seven day Marketing Plan


Affiliate marketing is by far the most successful money maker for most. The principle of affiliate marketing is that you are not working directly for somebody but rather promoting their products and is easy to learn. Make money online affiliate programmes which actually take you through each step of the way are hard to find and a lot of these are just rehashed ideas with no new content.

Make Money Without Website Hassles

Learn : Make Money Online
Nevertheless, find a good one and most of the work is done for you. You do not deal with delivery, product creation or returned goods. Not a lot of people realize you can do this without a website. You need to choose the correct affiliate product, place it in the correct advertising location and learn how to promote it, and this is where a lot of new people fail. They may be great at one or two of these but they are rarely experts at all three.
Once you have mastered these techniques you will be making money. Home based business workers from around the globe will testify to this. Furthermore, these basic steps are easy to learn. Make money online schemes need to be thoroughly scrutinised to make sure you are not putting more money into them than you are getting out.

If you are serious about starting a business and making money without website responsibilities then you can get all the help you need if you know where to find it. Contrary to what some so called Gurus will tell you there is no easy way to making money. Home based business people will tell you it takes a lot of work but not hard work and if you put the effort in you will reap the rewards.

If you want to start making money and put your copywritng skills to the test but don't have a website, there is no better place to start than Squidoo. It is totally free and rates highly on Google. I use Squidoo a lot, it is free and it is also good fun. But read this first before you start. The One Week Marketing Plan









Make money without website, learn make money online and making money home based business are copywright

Copywriter: New Ideas

The way people perceive adverts and sales pages change and this can be a problem for the copywriter. New prospects may accept your copy and become convinced your product is the one for them. However, readers who have been around longer will read it and say to themselves, I have seen this all before. "tell me something new."

It is therefore your mission; should you choose to accept it, to use new language in your copy to persuade readers that your product will do what you say it will. You will need to gain the trust of the prospect because they know you are trying to sell them something as you are a copywriter. New ways of catching the reader's attention and using original copy is our biggest challenge today.

If you picked out 100 sales pages on the internet today and scanned them for duplicate content you would probably find the same words make up about 80% or more of the copy on all of them. The late Eric Morecambe once said to Andre Previn when he was slated for playing the wrong notes for a piece on the piano, "I am playing all the right notes, but not necessarily in the right order." I think this is what has happened to our sales pages and adverts. There are so many advertisements out there that, for the most part , the same language is being used but in a different order.

There is no better place to than checking out the your adverts and sales pages of similar products if there is any. Take note of what they are saying and how they are saying it. Now get your thinking cap on and brain storm some ideas on how to make your ad better? How can you make your sales page stand out from the opposition's run of the mill sales pages? What can you offer that they have not? This is what you need to think about as a copywriter. New and exciting ideas on your sales page will blow any mediochre opposition out of the water.

Telling a story is the tried an tested way of selling and it works to an extent as it keeps the reader interested. We could however modify this and maybe tell a joke with the punchline coming at the end. As long as the joke fits in with what you are selling. Even better, telling your reader you heard a really funny story the other day which you will share with them but first you want to tell you about this super product. Here's an example of one you could use for promoting weight related products.

A young man took a girl out on a first date to the fair ground. He bought her a toffee apple and after eating it she asked to be weighed. He took her to the stall where a man guessed her weight correctly and they carried on. One hour later she asked for a hot dog and after eating this she said she really wants to get weighed. The young man (getting fed up with this) agreed but insisted they should go home after this as he was tired. He drove her home to her parent's house. Her parents answered the door and asked how the evening went. She answered "It was wousy."

Using personal experiences, whether they are funny or amazing stories, is an excellent way of building trust with the reader. Even if the story makes you look a fool the reader will respect your honesty. Again, it has to be pertinent to the product you are selling.

Do the other sales pages or ads answer all the questions that the prospect will have. Moreover, does their copy generate trust : would you buy the product of them? If not, then the door is open for you to write a sales page that answers all their questions. You could ask them to email you with any further questions. Better still, ask them to phone you, how cool would that be? All this will add to the image you are trying to portray and eliminate any obstacles your reader may have about purchasing your product.

I'm sure you can come up with a many more new ideas of your own but the key point is, we cannot stand still. we must move onwards and upwards as they say. For today's copywriter, new ideas are will make your copy stand out from the rest and this is what copywriting is all about.

Copywriter: How to end your Sales Page

Copywriter: How to end your Ads

Sometimes even for the best copywriter, how to close the advert or sales page. Is the biggest stumbling block. Do you say OK now buy my product or maybe cheerio? Here are some suggestions that I hope will not just close your ad or sales page but close the deal as well.


As a copywriter, how about telling your readers what may happen if they do not buy your product. Highlight a problem that would be difficult or better still, impossible to resolve without your product. On the other hand, tell them the most beneficial aspect of your product and how it will change things for the better.


An old trick sales people would use during a sales pitch is to ask a series of questions that end with the answer “yes“. For example, do you agree this will benefit you? . Did you notice how low the price is? etc etc. Then at the end of the ad while the reader is in the mindset of saying yes ask the reader to buy the product.

Sometimes it is hard for salesmen to stop talking, so much so they they talk themselves out of the sale. This can also affect the copywriter. How do you finish your sales pitch. . You could end your ad copy with a deadline.This ads urgency to your copy. Tell them it's a limited time offer and they need to order by a specific date.

I have also seen ads and sales pages which summarise the main benefits to finish off with and this is a good technique for the copywriter. How you do it is up to you but you could just do a short review of the whole sales page bullet pointing the unique selling points.

For the copywriter, how to finish on a high upbeat text is the main challenge. If you study other sales pages the big hitter at the end is the guarantee. Whether it be all your money back or triple your money back if you are not satisfied with the product it is up to you.

I would combine this with testimonials which are always a powerful tool to have in your armoury especially if it is a well known person who is complimenting your product.

Another concern for the copywriter- how do you get your reader to take action and by right now. One way would be to finish your ad with a discount or free bonus if the product is purchased today.

A powerful way to end your ad if it is possible is to offer your product for a free trial period to begin with. If you are confident your product will satisfy your customer‘s needs go for it. Very few customers will send it back if it is that good..

Promote Your Site

Sometimes you need more that Search Engine Optimization to get people to visit and come back again to your site. Here are some add on ideas you can use to help.

1. One way would be to add a message board to your web site. Visitors
will visit your web site to ask questions and answer
other people's questions.

2. You could add a directory of web site links to your web
site. People will visit your web site to find related
web site links for the topic they're interested in.

3. Add an article section to your web site. People
will visit your web site to read and learn new info
related to their interests.

4. Add an archive of past e-zine issues to your
web site. People will visit your web site to read
past issues of your e-zine that they've missed.

5. Add a free ebook directory to your web site.
People will visit your site to download, study and
read new information.

6. Add a free classified ad section. People will
visit your web site to place their own free classified
ad and to read other offers.

7. Add a free link page to your web site. People
will visit your web site to place their own link and
to look at other people's links.

8. Add an "about us" page to your web site. People
will visit your web site to read about your business
and yourself.

9. Add a guest book to your web site. People will
visit your web site to leave their opinions about your
business and to list their signature file.

10. Add a free software download page to your
web site. People will visit your web site to find
new software that will make their life easier.

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Repeat Visitors

How To Get Repeat Visitors

Remember, it takes more work to sell to a stranger than to sell to someone who has already bought from you. It goes without saying then, that it takes less work to get repeat visitors to your site than it would to entice new readers on to your web page. Here are some great tips in how to go about getting those repeat visitors.

1. Increase the number of visitors that revisit your web site by publishing a free course right on your site. Just release a new lesson once a week.

2. Make sure your graphics load correctly on your web site. Broken graphics will make your business look very unprofessional.

3. Avoid using scrolling marquees on your web site.They take the attention away from your ad copy and make your web page load slower.

4. Make your web site writing exciting to read. You can use emotional words, descriptive adjectives,highlight keywords with color, etc.

5. Remember to reach out and touch your visitors offline. When your visitors give you offline contact information use it to send them some direct mail.

6. Use guest books to improve your web site. Your visitors will leave good and bad comments. Review the comments and use them to improve your site.

7. Regularly check and resubmit your web site's search engine rankings. They can drop very quickly because of all the competition.

8. Divide your price over a period of time to make it sound less. Offer a payment plan or show the per day price. For example, "Only 33 cents per day!"

9. Promote your products within the content of your web site. If you write and offer free articles tie ina mention of the product or service you're selling.

10. Update the content on your web site regularly.You'll want to add new content and update the old content.

How to get Testimonials

Ok so you are certain that proof that your product will make it sell like hot cakes. Problem is, you can't just magic the proof out of thin air, so where do you get the proof from? Here are some ideas.

You should have a blog running by now, if you do not then start one today. It will take 15 minutes and is a godsend to get feedback on. Use these comments in your sales page or advert to show you are the expert or that you are trustworthy.

Find reviews on your product and if they are good get permission to use them on your future sales page or adverts as testimonials.If your product is too new for this, give it away free and in return as for a review or testimonial. This is a super way to get quick testimonials on your sales page.

Advise buyers of your product that if the give you a testimonial about your product you will allow them to put their website domain in the text and therefore generating traffic and then it is a win, win situation. You may even want to interview these people to do a case study and ad this to your sales pitch.

Create a guest book on your blog or website to get a discussion going and use this as evidence that your product works.

Last but by no means least, ask your buyers for feedback and mention you may use this in your next advertising campaign. if they like your product they should have no hesitation in giving you a testimonial.

Getting your first testimonials can be a little daunting but like all internet businesses you have to stick with it. What ever you do, never make up testimonials. You will be caught out and it is morally wrong. I once saw an advert with testimonials and each one had text of who they were and how big the were on the web and a photograph. The next day I found a review on the internet saying these people did not exist in a Google search so they couldn't have been that big.

Anyway speak to you soon.

Give Us The Proof

Are you giving your readers enough proof that your product works. You can have all the flowery language you want in your advert or sales page but it will be very unconvincing unless you have evidence that your product does what it says.

Your mission, should you choose to accept it, is to prove that your product will solve the problem, or will give your reader the information he or she is looking for. How many times have you not been swayed by an advert until you hit the testimonials and low and behold someone has had the same problem as you and the product being advertised has resolved the issue? This is no coincidence. The proof has been put there on purpose.

To be blunt, proof is probably the most persuasive copy you can write on a sales page or advert. Why, well possibly because there is so many scams out there nobody trusts anybody anymore and are crying out for some evidence that your product is not a scam.

There are 2 types of proof:

1/ Evidence that the creator of the product has achieved what he or she has claimed to achieve from the product. ie The creator needs to show the problem and how the product has resolved the problem. This is not as powerful as the next one as readers are normally skeptical about a creator of a product blowing his or her own trumpet but it is still good to have the creator's thoughts in your sales page.

2/ One of the buyers of the product need to publish a testimonial stating how the product has helped resolve an issue. Obviously the more testimonials the better. This is better than the first as it is evidence from a third party.


Speak to you soon about how to start persuading your readers to buy from you.

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How To Sell Online Home Page

How to get to the top without SEO

Everybody aims to get into the top 10 slot in Google rankings. The problem is, e can't all be there.

There are millions of web sites trying to get listed in the top 20 spots of the major search engines. That amounts to a lot of competition! I say if you can't get listed at the top, indirectly get to the top. How do you do this? Look up the top 20 web sites on the major search engines under the keywords and phrases people would find your web site. The key would be to then advertise on those web sites. The most expensive way would be to buy ad space on those web sites. If you don't want to spend any money, you could use the ten strategies below.These strategies may not apply to every web site.

1. Participate on their discussion boards. You could post questions, answer other peoples questions, and join in on conversations. Just include your signature file and link at the end of your messages.
2. Ask the web site owner if they would like a free ebook to giveaway to their visitors. You could have them link to your web site or include your ad in the free ebook.

3. Submit content to their web site. You could write articles for their web site and include your resource box and link at the end of the article. If they publish it, you'll indirectly be at the top of the search engines.

4. Write an excellent article review of their web site,products or services. Then publish the review on yourweb site. E-mail the web site owner and tell him or her about it. They may link to your web site so their visitors read it.

5. Ask the owner of the web site if they would want to trade advertising. If you don't get as much traffic as they do, you could throw in some extra incentives.

6. Propose a cross promotion deal with the web site.You both could promote each others products or services together in one package deal. This means a mention and link back to your web site.

7. Give the web site a testimonial for their product or service. Include a little text link for your web site with the testimonial. You never know; it could end up on their ad copy.

8. Post your advertisement on their free classified ad section on their web site. You want to be sure you have an attractive headline so they will read your ad.

9. Post your text link on their free-for-all links page.You want to go back and post your link regularly so it stays towards the top.

10. Sign their guest books. You could leave a short compliment about their web site on their guest book.Just include your signature file and link at the end of your message.


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How To Sell Online Home Page

Buying a website for selling

If you are into buying and selling website business, it is a must that you are an avid fan of the Internet itself. Spending hours surfing some websites and looking for prospect can give you an idea about the trend of buying and selling websites today.

Indeed, the search for a website to purchase almost always starts with a visit to a web site. Sometimes the prospective buyer has a very definite idea of the type of website wanted. But, often the website buyer is a first time buyer and is still in the formative or exploratory phase of the search. Many first time buyers wonder what kind of website is best for them to purchase. That's a tough question to answer without some idea of the buyer's resources, skills and needs.

If you are buying a website for selling, it is a must for you to determine the best website for that may work for you personally. If you are about to buy an existing website, here the some of the things that you should keep in mind:

- The number of days per week do you want to work because it will give you an approximate idea how much time you will be spending on the site;

- The need to have enough set of employees to know if you can handle the website and if you can maintain it according to general acceptance; and

- The ability to spend time on the website because this will determine if you can give enough time in maintaining, updating and supplying enough information as needed.

These are just some of the major questions that you can answer to initially have an idea in purchasing a website. Successful people in this field agree that open and honest answers will allow you to quickly narrow your search and save you much time and aggravation. Many websites offers buyer registration wherein there is a questionnaire which can help you narrow down your search and can help you find the website that you have been dreaming about or the types of websites that you think you can easily sell.

In the selection process, the most important thing to remember is familiarizing yourself about the "Opportunity Profile." This is some sort of a report that will give information about the website that you're interested in. Here, all the pieces of information that you need n helping you decide which site is the best for you can be found.

The common "Opportunity Profile" usually contains a brief description of the website you have in mind, a summed up information on the financial data in the span of its existence, and some of the additional facts like the size of employment and such. These pieces of information are needed to ensure that the buyer can have almost everything that he or she needs to know before buying a website.

Once you have reviewed the "Opportunity Profile," there is a greater chance of you having a better understanding of the website—especially its business operations. You can access as many "opportunity profiles" as you want to in order to find the best one that would work for your own business. By accessing different "opportunity profiles," you can review financial data and can even ask questions and other queries to the owner. Once you have listed all your questions, you can communicate with owner and can start the negotiations this early.

Communicating with the website owner can give you various benefits. For one, he or she can answer almost everything that you have in mind when it comes to the website. Aside from that, you can also get tips from him or her in buying and selling websites.

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How To Sell Online Home Page

Things You need To Know About selling Your Site

Ever thought about selling domain names? Trading in domain names has become a very lucrative business on the web. The best domains enjoy great demand and are usually noted for their catchy names and remarkable traffic. If you're thinking about selling your website, it pays to be prepared. Here are some strategies that can help you in buying and selling websites:

- Keep all your financial reports and tax filings current. Although there may be nothing wrong with your website, you'll scare off bidders with confusing or excessively delayed financial statements. If you've had trouble staying current in the past, upgrade your accounting software or consider using a CPA. It is vital to first assess the market value of your domain name through a domain appraisal study. Find out the market value of an extensive range of domain names such as aftermarket domains, high-value domains, top domains, secondary market domains, sounding domains etc.

- Strive for accuracy. Serious bidders will demand a high level of comfort, especially about the accuracy of cash-flow statements. This is a time when it may really pay off to invest in audited financial statements.

- Time your deal right. Although it always makes sense to try to sell during a hot market, it's even more important to pay attention to what's going on within your market niche. Don't try to sell during a significant downturn - unless you absolutely don't have any other options and are prepared to accept a rock-bottom price.

- Keep things simple. Anything unusual is bad news when it comes time to selling your website. So look at your website the way a stranger would, and eliminate complications before you try to sell. If you have mixed the revenue from several websites, separate them unless you intend to sell all of them together.

- Accept reality. If you're operating in a highly competitive market, then your buyer will insist on a non-compete agreement. If you're not prepared to make such concessions, your website probably won't sell.

- Put a realistic price tag on your website. A good rule of thumb is that only on the rarest of occasions do companies sell for a price that's as high as six times pre-tax earnings. If you're trying to sell for more than that, be prepared for your financial status to be examined under a microscope.

- You can display a list of domain names for sale in the advertising market sites provided by various companies facilitating domain sales. Make your site attractive enough to invite a number of potential customers. In order to maximize the chance of sales, the site you created must be provided with relevant information.

- Sell domain names at various discount rates plus additional features. You can offer multiple domain names for a wholesale rate. Customers always look for low prices. In the rapid changing domain name market, price value can go up as time changes. So never display current price values on the sites but give an option for request price. Another selling technique is to offer domain names with longer registration periods. Domains which have been registered for longer periods invite more customers because domain buyers are always on the lookout to reduce their risk from losing names through accidental expiration.

These tips in for sellers can also be useful for people who are in the buying and selling websites business because almost everything that needs to be discussed in selling can also be taken into consideration when buying.

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How To Sell Online Home Page

How do you sell websites?

Buying and selling websites has become a lucrative business since the boom of the Internet. With this boom, many industries have emerged that led to so many businesses that can be transacted online. These businesses have proven to be viable enough because many business people increase the years go by.

Sell website effectively

Tired of probing for practical tips of how to sell websites with utmost proceeds? Is your website one that has the benefit of high traffic? Then you are a very lucky individual with the means to earn millions of money from your website sale. Buyers have a preference for high traffic websites so that they as well get the profit out of it.

You can sell your website at the global market place which is being presented by a lot of sites nowadays. These sites are the third parties that can present the most excellent you may possibly attain from your site. They are particular in both buying and selling of existing websites. Select a fitting third party web site that can offer you the best services at affordable rates.

The length of with the name and value of the website you can give a concise explanation about your website and as well your targeted group. The third party will make sure whether your website contains a least amount rank of quality. They will then record your website name in more than a few media in order to make certain that the right buyers become aware of your listing. They also register these listings with the search engines automatically.

You can take in some testimonials in your website portrayal that can help the third parties in discovery the right buyer for your website. Even if your website is a brand new one you can demonstrate that you by now have a good accomplishment in your field.

The third parties do not charge for the inventory of your website particulars in their site. You can rest the proposition value beside with the name of your website in the list. It is at all times sensible to use a low bid rate at first in order to creating a center of attention for the buyers. You can add to the bid rate, once you have started receiving answers from the right buyers. The third parties will partly the bid amount involving the buyer and seller.

To target suitable buyers and lock the highest profit you can get, it is ideal to consider all tips available on how to sell websites.

Sell a site strictly for the domain name only. Naturally in this case you don’t care too much about what is previously developed in terms of website substance, you just wish for the street address (URL). Picture a few years ago if you buy mp3.com or blog.com. In this case the address itself is of important value regardless of the website, or if you are good at picking trends, you might see the future price in a domain name proceeding to the market realizes it.

There are loads of other alternatives accessible for how to make use of a new website acquirement and of course what you do with a new website and what sort of website you look for will depend on your skills, the industry you maneuver in and your cash to spend.

Remember to take some time listing a few goals you want your new website to achieve and strategize exactly what you will do with the new website before you buy it. And when you can do this early, you might be ready to take on the next level through buying and selling websites.

Points to consider when you buy or sell websites

In the past years, many people have seen the steady climb of the Internet as a staple in almost all sectors of the human life. In more ways than people know, there are only few individuals making money from people who visit the Internet regularly. Some of these people don’t even know the basic of how to make websites but they make good money just by buying an existing website and operating it or reselling it to a different person.

If you are jobless or somebody who would want to try other business, you can try buying and selling websites. This can be a lucrative business if you contemplate on the following considerations:

1. Buying and selling websites is a viable business because of its growth in the recent years.

Today, the industry of buying and selling websites has become an overnight industry because most of the commercial success of the people who have been doing it disclosed the high income and profit of the industry. If you are just starting with this business, it is only normal to not know everything about it. But as time would go by, you would find yourself learning the ropes and you will eventually memorize some formulas for success.

2. Skepticism can help you a lot in getting all the information that you have get about the website.

In this day and age, a lot of sellers are just honest people who try to earn for a decent living. But, every buyer should move toward all information granted in the deal with a little cynicism. Buyers are making a most important monetary verdict and ought to be careful in considering all information accessible throughout a thorough due diligent process.

3. Something must be wrong with the product if the seller is too much of an "eager beaver."

Every time you glance at any website for sale, you should move toward the state of affairs with a huge deal of prudence. You should make it your business to confirm all of the particulars feasible concerning the website, as well as determining the grounds for sale. There are a number of exceptionally superior inspirations for sellers to sell and other ones that are not so good. Usually, the best reason for a sale from the buyer's point of view is a trade necessitated by ill health.

4. Most potential website buyers never buy a website.

This on your own may be rationale enough for a vendor to record their website with a staid online-market. A certified website market shields the website retailer from the countless non-qualified possible buyers to get to a small number of people who actually do have the means and impetus to buy a website. Once the incompetent likely buyers have been culled out, still only anywhere approximately 50 percent of these individuals eventually buy a website.

5. Assume that they are always skeletons in the closet.

Before buying and selling websites, it is a must that you are very particular about everything that concerns it. This is because most websites have some unconstructive features that the peddler will be indisposed to talk about. You can be certain that any troubles will come up to later as buyers commence analyzing the website and it could exterminate the sale if the troubles are apparent as cover-ups. So you better be careful in checking its any websites' background to check if you are getting a good deal or not.


How To Sell Online Home Page

Tips For Buying Websites

Here are some hands on tips about buying websites:

Many people who are successful in the buying and selling of websites business consider tips are vital strategies in going about the business and keeping up with it. This is because these tips come from people who have "been there" and "done that" which make them reliable sources for the business.

If you are into the buying and selling of website business, here are some tips that can help you get by.

1. If you are selling a website, make sure that you settle on the price that you want it to be sold. Giving a fixed price that for a website is a must because this will be a determining factor for the buyer. And since the price of the website is considered as one of its selling points, the price shouldn't be awfully high and have got to be constant.

2. There's a need for you to sign a Non-Compete Clause or NCC. This will demonstrate that you are a stern seller, meaning that you are flexible and negotiable at the same time.

3. Carry on running your website competently. This will give you—as a seller—credibility and would attract many potential buyers as they visit your site.

4. Allocate a lot of confidential and classified information. If you give a smaller amount of information, buyers might be a bit unenthusiastic. On the other hand if you provide more information, the offers will be added.

5. You have got to maintain your tax filings, financial information, budgets and industry plans up to date. Financial transparency is very important in selling a website because it reflects your ethics as a business owner and would also give the overall impression that you are credible to your buyers.

6. You ought to take all endeavors for providing precise particulars because each serious offer will insist a high level of correctness, in particular with regard to cash statements.

7. If you have varied the proceeds from more than a few websites, sever connections between them except when you have it in mind to sell all of them as one.

8. Do away with difficulties in your website prior to you trying to sell it. This should be a given fact but since many sellers tend to ignore it, they should be consistently reminded about it. Dealing with difficulties prior to selling the website is very important because it will not only relieve you off the problem but can also help in building your reputation as good seller.

9. Always maintain audited financial statements because it designates the potential feat of your business. It also helps out the buyers to get financing ability from banks.

10. Before you sell the website, make certain that you give all fundamental information about your website as well as search engine status information, income and loss statements, traffic reports, and précis of the website business model.

For those who are buying websites, top tips will include financial checking and monitoring the trend of the website for the previous years can help you decide whether the website you are planning to buy can give you additional profit rather than becoming a problem.

Staying Away From Problems

Despite all the benefits in buying and selling websites, there will always be major concerns. These take place if the buyer or the seller of the website have never done carried out this type of transaction before. Here are some things that the buyer or seller should take into consideration:

1. Accomplish major monetary issues.

In this case, the major objective of the seller is makes a positive image so the deal would proceed smoothly. For the seller to do this he or she should put into order the website’s monetary statements and financial documents sufficiently. This is to ensure that there will be no problems once the buyer would want to know the financial status of the website. For the buyer, it is also a must for him to check if the proprietor have already arranged a complete set of financial papers—at least a record containing information in the previous two years—to know what is the financial viability of the website.

2. Be transparent on financial declarations.

The seller before selling his or her website should take in up him or to herself the responsibility of having the financial declarations reviewed ideally by an accounting firm. If this is not possible, at least the financial declarations have been compiled by the website possessor in an orderly manner. For the buyer, he or she must also check if the financial declarations have been audited and the statements can meet his or her expectations. This is also advantageous for the buyer because if the financial declarations are precise and accurate, he or she would save time because there will be no need for recalculation.

3. Be careful on sudden closings.

Buyers and sellers alike should be very careful on sudden closings because it can alter the financial reports themselves. For initial transactions, these pieces of information don’t have to be audited but should be audited before the final arrangement takes place. The seller should be very careful in sudden closings because he or she couldn’t sell the site if there are financial warts. The seller should also keep in mind that the buyer will be able to find financial problems due to sudden closing eventually so there's no point of not fixing it now.

4. Avoid negotiations that are devoid of having worked out.

There's a difficulty in having diverse deals and arrangements in no time. This is because the buyer will not have enough time to find our if there were devoid negotiations in past. For both parties to avoid this kind of problem in buying and selling websites, they must find time to recover dissimilar tax implications so the deal won't be put off.

5. Always be open to suggestions.

This will work both ways for the buyer and seller because being open to suggestions will not only make their negotiations easier but will also enable them to move on and start anew. If the buyer is not open to suggestions, stiffness on his or her part may cause a problem because the seller would think that he is being pushed on the wall or he might think that the buyer doesn’t trust him or her enough and all the accomplishments his or her website has achieved over the years. When this happens, the buying and selling of websites will be cancelled and can lead both parties to square one.


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What You Should know about Buying and Selling Websites

Before commissioning a hunt for a website purchase a smart web entrepreneur will discontinue and have a good consideration about what she needs the site to do and how it will fit within her by and large web business approach. Here is a list of the top four strategies to think about when buying a new website:

1. Buy a site that has targeted traffic for merchandise or service you by now manufacture or put on the market. You can straight traffic from the fresh site to your products/services in the course of promotion, email lists or sales pages. This is a grand way to launch a customer base very rapidly but you have to be positive that the traffic is quality, targeted traffic. Don’t plummet into the catch of buying a high traffic site that munches through lots of bandwidth but doesn’t contain the kind of consumer you can pull for proceeds, or else you may be buying a burden, not a benefit.

2. Buy a site to produce advertising profits. In this instance you might not modify the site other than by running to augment the quantity of traffic and progress the performance of advertisements on the site. Sites with lots of high-quality content but are inadequately optimized are just the thing for this strategy. Once you possess the rights to the material you can then additionally leverage it by repackaging and republishing the material in further ways – possibly information products, commentary marketing or as free enticements to connect an email list.

3. Buy a site purposely to turn it over hastily. This is I don't know the most perilous scheme because you have to find sites that are evidently under performing with the prospective for a big upside effect after you complete your restoration. If at all possible you ought to situate e-commerce sites selling a product that has a reputable marketplace that is only just starting to take off online AND the up to date owners are not fine at search engine optimization or online advertising and are keen to sell.

The assumption is that you can swiftly put into practice your changes, fine-tuning a small number of proportion point increases in several areas, resultant in a good double figure boost in sales in a tiny period of time. If you can complete your effort in a minute prior to the general marketplace catches up you can make a mint by advertising the site at a premium previous to the Internet becomes drenched and your early mover advantage is eroded or the market slows.

4. Obtain a community driven site. If you are in a buying and selling websites business, make sure that you are a part of a community driven site wherein there is an enormous forum overflowing with a nice objective niche audience can be a gold mine to a entrepreneur. Time and again hobbyist fans, not meant to yield in any way constructed these sites. Their website might have ballooned in expansion to the position where the bandwidth is costing them a lot each month and given that they are not skilled in website monetization they will be agreeable to sell the site at a good deal price. This can be a great strategy to make publicity income but be very cautious with audience assortment. Some forum communities are very tricky to make money from and may end up costing you more in ongoing hosting fees.

Should You Buy an Existing Website

Why buy an existing website?

Internet is the new medium for all kinds of knowledge people looks for. It has become a very indispensable tool of learning and instruction for all kinds of subjects. With the success of the Internet in the past years, buying and selling websites have also prospered and became a staple means of making money. With any new website of course there are two challenges: creating the product or service and then considering what if anything, is the public are willing to compensate you for it.

In spite of a website's precedent performance, an existing website will, at the exceedingly slightest, comprise a record from which you will be able to build positive decisions. Even if the website was not money-making in the earlier period, your strengths may possibly provide themselves completely to turning it into a feasible project. Furthermore, you have the capability to substantiate what the website did in the past that resulted in the existing standing of the business.

The pros and cons

In anything, there will always be pros and cons. In terms of buying an existing website, some of the pros might include the fact that the website has been operating already; there is the likelihood of an existing client base is there; there is a greater chance that the prior website owners are to be expected to provide support and concern; and there is a greater opportunity of accomplishing success compared to sites that will start from a scratch.

The cons in buying existing website might include that it might be hefty; the website shift can be expenses since you have to get some documents and account transfers to be done; and it would require you more time to do some investigations and background checks about the reliability of the website.

In order to check if the website can work for your buying and selling business, consider the following:

1. Dealing with issues in infrastructure.

You will have the advantage of purchasing a website that has an infrastructure as well as clientele, suppliers, servers, and systems. This will permit you to center on constructing the business than go up against to a start up or new website where the whole thing starts in on at ground zero.

2. Doing price checking and comparing its differences.

Buying an obtainable website does not signify that it will charge you extra. In fact, numerous times it's take away costly than beginning a new website. Even in those cases where it may have need of a premium, at the slightest you know what you are being paid if you scrutinize it correctly.

3. Checking its flexibility.

You will have far more flexibility when bargaining the acquisition of an existing website in opposition to any other alternative existing; it's not even close! Everything from the pay for price to financing is open to compromise. Doesn't it make more sense to put yourself into a situation where you have the maximum number of decisions available?

4. Assessing the levels of competition.

Do away with the competition or merge with the competition. In this case you buy competing websites or negotiate a merger to combine with them to create one large enterprise. Depending on the industry you operate in this can be a very smart strategy to create market dominance. One of the best examples is website hosting. Often smaller hosts are bought up by larger hosting businesses with the result-increased stability and professionalism.

Buying and Selling Websites

Buying and selling websites for profit

As many people say, selling they say is the oldest form of trade. This can be proven by history itself because since time immemorial, people would sell and buy everything that is worth something. And now, even until this modern age, people are still at it—selling clothes, food, used items, and with emergence of Internet, even buying and selling websites.

That's right, website trading. There are some people nowadays that make money off of trading new websites, old websites and even abandoned websites. Just like a hot item in the market people are biting off a big chunk in this new industry. But why do people buy websites and not just make them. One reason is convenience. Sometimes people don't want to go through all the hassles of making a website that they just look around for a person selling his change things here and there and voila, new website.

The buying and selling business is attractive but given the towering costs of making the acquisition it is fairly tricky to start, particularly as young capitalist. If you set out erroneous you may possibly end up loosing a bundle of money, so you in actuality desire to be in no doubt of your skills and ability prior to investing.

The Internet is extremely new and the entire online business industry is presently establishing advertising practices that work. Quite frankly, the majority of the people running businesses online have dreadfully poor websites. A lot of communities running well liked sites are not taking advantage of their traffic by monetizing it—this could be by preference or lack of knowledge or possibly an e-commerce site might use a quantity of search engine advertising or some alteration to an AdWords movement may do the trick, or better still, monetize, optimize, associate and upsell for utmost gain—make use of all the advertising tricks at your clearance.

If people do some numerical sampling of the web industry search engine optimization techniques would be understood by a marginal of webmasters and implemented well by even smaller number. Search engine optimization is fetching mainstream success and no uncertainty as the web continues to establish additional people will learn, experiment and construct better websites, but it’s absolutely still early days.

What this tells is “business opportunity." For people with the knowledge on how to buy and sell websites, the energy to employ and a tad bit of funds to procure the sites there are huge gains to be made. What makes it even more tempting, particularly for youthful or fresh entrepreneurs, is the price - we are talking about a lot less finances than it would take to put in stocks, buy assets or acquire a bricks and mortar business. Websites with prospective go for as low as a few hundred dollars, can you imagine that?

The big advantage of buying and selling websites is one doesn’t have to establish an audience and wait for the site to be indexed within search engines. Most webmasters, even those that don’t know their SEO from their XML, will understand the benefit of link exchanges. Even the most poorly managed sites should have some form of back link network developed and return a result in the major search engines. It may not be a top ten search result but it will be a result ready for you to optimize and improve.

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Sell Yourself

Readers are more likely to buy from you if they trust you. To that end the more they know about you the more they will trust you. That is unless you are just out of jail. (if you are leave that part out). You should tell them a bit about yourself for example how you come to be in this business, your qualifications, etc etc. Keep it friendly and informal. In other words sell yourself.

1. You could have a free chat room on your website so your readers get to know you better.

2. What about publishing a free en-zine and have an introduction which gives information about yourself.
3. Always have a photo of yourself on your site as people like to see who they are buying from.

4. Whenever you write an article put information about yourself in the resource box.


5. Create and giveaway a free Ebook. In the Ebook
include a section called "About The Author". Also,
include an advertisement for your business.


6. Participate in email groups and forums to get yourself known in your particular niche.

7. You could try promoting yourself offline, ie hold classes or business seminars teaching your skills to others.

8. You could offer your readers a free email course which would increase the amount of contact you have with your readers and in turn increase the likely hood of them buying from you rather than someone else.

9. If you are writing a classified ad put in some information about yourself and the reader will feel he or she is not buying from a total stranger.

10. Always make it easy for your readers to contact you buy email, phone or even your home address.


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Getting Product Ideas

The main aim of your product is to solve a problem or problems. There are millions of problems waiting for a solution. Your mission should you choose to accept it is to get answers for these problems.


You should find out what is hot in the market place . Keep you eyes and ears peeled for new products and see if a spin of product can be created. The richest men in the wild west were not the gold diggers but the saloon bars, hotels and the ironmongers who sold the shovels etc etc. They moved in when someone struck gold and made a killing.Some unscrupulous ones even paid people run into a town shouting "Thars Gold in them hills "to get everyone buying their products.

What about the WII...could you write an Ebook oh how to win the games or how to improve it etc etc. Improve a product that is already on the market.
You see products at home, in ads, at stores etc. Just take a product that's already out there and improve it. \you could make your spin off niche cheaper faster, better.


Update an older or out of date product. Put it into your own words. Get a new cover and add your own pictures.

Why not come straight out and ask your existing customers what product the would like or need?

You could combine two existing products which compliment each other to make an even better one.

Survey the people who visit your web site. You
could post a survey or questionnaire on your web site.
Ask visitors what kind of products they would like to
see on the market.


Or why not think outside the box and look for a new market for your existing product.

Creative Copywriting

Selling online is not just about writing good copy, it is about getting noticed as well. This is where Creative Copy writing comes in. There is no point writing a great article or post if nobody is interested in reading it. So if you post to to Forums on your niche , message boards, e-mail discussion lists, or even classified ads sites, or newsgroups the subject line is the first thing people will read. Therefore, it is vital that this heading stands out or they will quickly move on to something that catches their eye. Here are some ideas to get you seen.

1. The first rule of creative copy writing : Don't cram your subject line full of words. In fact, add extra white space in your subject line. Also, you can Add Extra Blank Spaces between your words or letters if you want. As long as the end result is still legible it will be fine.

2. You must use believable facts in your subject line. I know myself if I see a headline "earn £25,000 by working 10 minutes a day from your home" I will skip this article and find one I can believe. (even if your product will do this don't use it to attract readers, they won't believe you).


3. What is a great creative copy writing tip? A great creative copy writing tip is to ask a question in your subject line. We all strive for knowledge and a few of us can leave a question unanswered and will read on to get the answer.

4. DO NOT USE CAPITALS THROUGHOUT YOUR COPY. It looks as if you are shouting at the reader. Mix Capital and Lower Case Letters. It is more natural and professional.


5. ***You could catch the readers eye ^^^by adding text +++symbols to the subject line, but as ever, don't over do it.***

6. STOP! Another eye catcher is the word STOP. We are conditioned into interpreting this word as danger or at least very important. People are curious and need to know why they have to stop.


7. Free! One of the most powerful eye catching words in copy writing. It jumps out and hits you bang between the eyes. Add a free gift on to what you are selling just so you can use this word in your subject line. It is worth it.

8. I hate Women drivers and Men who don't lift the toilet set. Use controversial statements to draw your readers attention.

9. Test your subject line, If your subject line does not work change a small detail and try again. Keep changing one detail until it is successful. Do not make more than one change at a time or you will not know which change made it work.

10. Keep them wanting more. Creative copy writing is all about making the reader hungry. Hungry for more information, hungry to visit your site, hungry to buy.



.

Stand Out From The Crowd

There are millions of websites out there and I bet if you do a Google search there will be thousands of sites on you niche alone. So one idea to draw attention to your site is to stand out from the crowd using your photograph. Here are some fun tips to get people talking about your site.

1.Change your hairstyle if it is boring. You could style your
hair to stand straight up like you're scared or use a
wig to wear a mohawk or huge fuzzy hair.


2. Juast for the photo, color your hair a bright color. You could color it
pink, blue, purple, green, etc. You could even make
it match your web site's colors.


3. Draw a lines on your picture. You could draw a black
eye or mustache on it before you scan and upload it
to your web site.


4. Put on silly glasses. You could put on spring like
glasses, oversized colorful glasses, spinning glasses,
or even 3D glasses.


5. Wear uncommon clothes. You could wear a super
bright suit, a costume outfit, a weird tie or a bathing
suit.


6. Make a weird facial expression. You could stick
your tongue out, push your face together, make your
eyes big, look like you're angry, etc.


7. Wear an unrelated hat. You could wear a cowboy
hat, a bowl on your head, straw hat, a sports helmet,
a rain hat, etc.


8. Paint your face. You could paint your own ideal
character or paint a typical character like a clown,
animal, plant, etc.


9. Wear a mask. You could buy one or make one
out of a paper bag. Just cut the nose, mouth and
eyes out. You could also add other facial features.


10. Use an uncommon background. You could use
an outside background, a funny wallpaper, a prop to
look like you have a cartoon body, etc.

Have fun