Make More Mone From Existing Customers

Once you have your regular buyers coming to your site or you have an email list it is very easy then to sell even more products or services to them. They already respect you and hopefully you have built up some trust which is crucial for further sales.

Insert your sales copy for another product in the first product package your customer buys from you. Sell a basic product and tell readers for a little more money they can receive the advanced edition. Give your buyers a free subscription to your e-zine and include back end products in each issue. You could also charge readers a little more money to get the selling rights for your product or service.

Send your buyers greeting or birthday cards at with your back end product offer included.In fact this could be done for non buyers as well, why not? Offer your buyers a money off if they buy 2 or 3 of the same product or service. Don't forget to include a back end product offer on your online"thank you" page. Try to give your readers money off to your subscription product if they subscribe for a longer period of time. How about sending your customer a free surprise gift with your back end product offer included. . Give your buyers a money off if they buy over a certain number of any products. Publish a back end product offer inside any of the information products you sell. package your products together in package deals to make more profit form each sale. . Include a back end product offer inside your"customer's only" online club. Use an affiliate product as an upsell or back end product. Always follow-up with your buyers to see if they're satisfied and offer them another product. Offer readers a free sample of your product and tell them they will get a money off if they order now. Send your buyers a "thank you" e-mail with a back end offer attached. Offer your buyers add-on products like gift wrapping, batteries, imprinting, etc. Encourage your buyers the option of signing up to your "future product offers list". Explain to readers that for a little more money, they can extend the guarantee of the product or service.

These are just a fraction of the ways you could encourage your existing customers to buy even more products and services of you and if you treat them right, for a log time to come.