Saturday, November 8, 2008

Selling Online Product sFaster

Selling Online Products Faster



We have spoken before about creating urgency during copywriting and here are 10 more tips to help you make that sell your online product quicker.

1. Offer your readers a deadline to order. Tell your prospects that if they order by a certain date they will get a discount or free bonuses. This will create an urgency so they don't put off buying.

2. Offer your prospects a money back guarantee when selling your online product. The longer the guarantee the more effective it will be. It could be a 30 day, 60 day, 1 year, or best of all, a lifetime guarantee.

3. Offer a free on-site repair service for products you sell. This can take all the worry out of purchasing for prospects because they won't have to send it away for repair and they won't have to be without the product for a long period of time.

4. Testimonials on your advert copy work amazingly well. They will give your product or service credibility and you'll gain readers trust. It's important to include the persons full name and location with the testimonial. If you do not have any testimonials contact previous buyers of your service or product and ask for a testimonial.Offer to put their photo and the name of their site on the copy.

5. Offer your readers free bonuses when they order your product or service. The free bonuses could be anything electronic for convienience books, reports, newsletters, etc.

6. Allow your prospects to make money reselling your online product or service via an affiliate programme You could pay them per sale,per click, per referral, etc.

7. Offer free 24 hour help (if possible) with all products you sell.Allow customers to ask you questions by e-mail, by toll free phone, by free fax, etc. Always make it a priority to answer these questions and always be honest even if it means losing a sale. In the long run you will have gained credibility and that customer will trust you from then on.

8. Provide free shipping or posting with all orders. If you can'tafford it, you could offer free shipping on orders over a certain dollar threshold.

9. Give away a free sample of your product. Remember The Puppy Dog Technique? You will gain people's trust when you allow them to try out a free sample of your product. If they like it they won't hesitate buying it.

10. Offer a buy one get one free deal. If you sell more than one product this type of deal works great.your prospects will feel they are getting more for their money and order quicker.

If you have used all these tips and the customer will still not buy, move on, there are plenty more prospects out there. You just have to face it, you cant win them all.

No comments: